PRA appoints Pedro Miguel Fernandes as new COO

PRA – Raposo, Sá Miranda & Associados announces the appointment of Pedro Miguel Fernandes (pictured) as chief operating officer (COO). With a diverse professional career, he was a senior marketing consultant at NetPartnering Iberia and later country manager at the same company. He also held roles as channel partner business developer and sales manager at Canon Spain and Portugal. More recently, he held leadership positions at Samsung Portugal, including partner & channel manager, IT & mobile channel division manager, and head of sales – retail & B2B Channel.

Pedro Miguel Fernandes holds a degree in Marketing Management from IPAM, an MBA from ESIC Business & Marketing School in Madrid, and has completed the PADE – Advanced Management Program at AESE in Lisbon.

“The appointment of Pedro Miguel Fernandes is part of PRA’s new governance structure, announced in October 2024, aimed at reinforcing the firm’s commitment to innovation, sustainability, and stakeholder engagement”, states the firm. This restructuring included the creation of two new committees – Ethics and Risks, and Corporate Governance and Sustainability – and the expansion of the board of directors to nine partners.