Ceca Magán advises Ilunion Hotels in the project “Info Save”

Ceca Magán Abogados has advised Ilunions Hotels in the launch of its “Info Save” project with the aim of getting customers to accept and validate their personal data processing, through a project of informative audiovisual pills. These facilitate the understanding of the so-called small print, making this legal information fully accessible.

Info Save

Ilunion Hotels devised the project, and the in-house legal team of the Ilunion Group, together with Ceca Magán Abogados, jointly developed it. This project allows organizations to comply with the parameters by explaining how they carry out data protection, detailing the uses and purposes of the collected information, and clarifying how they process and protect it against potential transfers to third parties.

In addition, from the Ilunion Hotels website, users can access an infographic guide, which details in a visual and clear way the main aspects of the data protection policy. The company will begin to project these videos in a staggered manner on the screens of all its hotels.

The launch of Info Save by Ilunion Hotels not only means progress in the communication of privacy policies; it also reinforces accessibility and proactive compliance with regulations. “Ilunion Hotels goes a step further by assuming that, in order to exercise the rights linked to the protection of personal data, it is essential to use clear, accessible and easily understandable language for everyone,” said José Luis Barceló, director of Legal Counsel and Regulatory Compliance at Ilunion Hotels.

In the words of Ramón Mesonero-Romanos, partner of the data protection and digital law area of Ceca Magán, “Our challenge was to make the complex very simple. To help Ilunion Hotels to carry out this collection of personal data in an accessible way, without losing the legal rigor that the duty of information itself implies. Offering our own vision of Article 12.7 of the GDPR, with the use of icons to facilitate the understanding of the data, opting for an approach that ensures that all relevant information is communicated in a clear and simple manner. Ilunion Hotels strengthens transparency in the management of personal information in the most accessible way ever, with this project they have certainly succeeded.”