GA_P Advised iVoox on Strategic Agreement with Mediaset España
In a significant move for the podcast industry, Mediaset España has entered into a strategic partnership with iVoox, leveraging its extensive audiovisual expertise to elevate the podcast sector. This collaboration aims to enhance the recognition of the iVoox brand while allowing the platform to maintain its independent strategy and operations in Spain and Latin America.
Through this alliance, iVoox is poised to grow its user base and expand its reach into other European markets. Mediaset’s involvement will provide a substantial boost to the platform’s presence and influence, further solidifying its position in the industry.
Gómez-Acebo & Pombo has advised iVoox, a leading national podcast and radio platform in Spanish, on a strategic agreement with Mediaset España. The team at GA_P handling this matter has been led by Alex Pujol, with the support of María Meseguer and Mónica Martells, partner and associates from the Barcelona office.
